Paid Search and Display Advertising Solutions

We’re the team to call when driving high-quality traffic and conversions to your site is crucial to your organization.

Every member of Session’s Paid Search team is an expert in identifying the must-own terms and high-value audiences needed to maximize your brand’s exposure to your target personas. Using active data-feedback and creative deployment strategies, we can turn your paid accounts into a consistent source of MRR that you can rely on.

Paid Search Services
OVERVIEW

Let’s face it, your brand needs to be on the first page of search results! Think about it, when was the last time you ventured onto the second page of Google’s search results? Still thinking? At Session, we know that more than 60% of all website traffic starts with a search engine query, and as much as 92% of that traffic doesn’t make it past the first page.

Leveraging the power of Paid Search, we are able to ensure our clients are at the top of search results for the queries most relevant to their brand and audience. Owning this valuable digital real estate can provide an immediate source of very high-quality traffic to your website, boost conversion volume, and contribute to an overall growth in marketing revenue.

We know our data-first mentality and years of experience are what your brand’s been missing. Let’s partner in making your next marketing initiative a success.

Our team doesn’t use automated strategies to manage your campaigns. With over 40+ years of collective Google and Bing Ads experience, our team prefers manual review and campaign optimizations to ensure superior on-going management.

Ready to start?

Reach out today, and we will help tailor a plan to reach your goals

WHAT YOU CAN EXPECT

Our Paid Search Services Include:

  • Paid Search/Display Strategy and Research Development
    • Discovery process
    • Competitor analysis
  • Completed Paid Search Campaign Setup
  • Display Advertising Best Practices
  • Turnkey Paid Search Campaigns and Ongoing Optimizations
  • Monitoring, Managing, and Reporting
Trust the Experts
Paid Platforms
  • Google Search, Display, Remarketing, & YouTube
  • Bing Search
  • LinkedIn
  • Twitter
  • Reddit, Quora, Pinterest, & Amazon
Tracking
  • Google Analytics Development analysis
  • Salesforce
  • HubSpot
  • Marketo

Our Process:

WEEK 1

Onboarding
  • Deep-dive into your business
    • Understanding your market
    • Defining your  goals
    • How can we track them?
    • What makes your brand unique
      • Brand voice/messaging angles

WEEK 2

Strategy Development
  • Keyword and Audience research and development
  • High-level plan of attack
  • Tactical break-down
  • Testing opportunities
  • Tracking updates
  • Timeline to success

WEEK 3

Account configuration
  • Copy writing
  • Account buildout
  • Full account review

WEEK 4

Optimization road mapping
  • Reporting ideation
  • Data aggregation
  • Early insights/learnings
  • Tweaks and pivots
  • Attribution