Why Use BigQuery with Google Analytics (GA4)?
BigQuery and Google Analytics (GA4) together offer a powerful combination for advanced data analysis and reporting. Integrating these tools allows you to handle vast amounts
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The Colorado Privacy Act: How to Keep Your Website Compliant
Warning to digital marketers: The grace period for the Colorado Privacy Act (CPA) is over as of July 1, 2024. Most companies using basic personalization
Server Side vs. Client Side Tracking: Which Is Better?
Server side or client side: which tracking option is better for analytics? The debate between server side versus client side tracking is more than a
