In this episode of Built to Convert, host Tyler Lane sits down with Kent Lewis, Fractional CMO at Anvil Unlimited, to discuss how to build a resilient agency in a changing digital world. They explore the lessons learned from rebuilding company culture, why accountability and empathy must coexist, and how to align people with purpose. Kent also shares his perspective on AI’s impact on agencies and why adaptability will define the next generation of marketing leaders.

In this episode of Built to Convert, host Tyler Lane sits down with Jeffrey Haas, COO of Seer Interactive, to discuss how vulnerability and empowerment shape culture and drive growth in digital marketing. They explore how embracing AI and continuous innovation redefines agency operations, why integration across teams is critical for client success, and how transparency builds long-term trust. Jeffrey also shares his perspective on developing adaptable leaders who can thrive through disruption.

In this episode of Built to Convert, host Tyler Lane sits down with Hal Zeitlin, Owner of Candid Leap, to discuss building scalable, self-managed websites that drive growth. They explore how Webflow is reshaping the no-code landscape, the importance of transparency and alignment during site migrations, and the future of AI-driven web personalization. Hal also shares how clarity, honesty, and strong systems keep his team and clients thriving.

In this episode of Built to Convert, Tyler Lane sits down with Eli Rubel, Owner of Matter Made, to talk about scaling smartly without losing freedom. They discuss how to build agencies that thrive without the founder, why refining your ICP and messaging is essential for sustainable growth, and how delegating sales and leadership unlocks profitability. Eli also shares his perspective on the future of agencies in the age of AI.

In this episode of Built to Convert, Tyler Lane speaks with Deborah O’Malley, Founder and Head of Product Strategy at GuessTheTest, to discuss reinventing A/B testing through AI and gamified experimentation.